RRI Purwokerto sebagai Jembatan Informasi dan Aspirasi Masyarakat

  • Sarah Imani Fatihah Universitas Islam Negeri Prof. K.H. Saifuddin Zuhri Purwokerto
  • Dewi Indah Kusumawardani Universitas Islam Negeri Prof. K.H. Saifuddin Zuhri Purwokerto
  • Iksanul Arifin Universitas Islam Negeri Prof. K.H. Saifuddin Zuhri Purwokerto
Keywords: public broadcasting, Public Service Media, community participation, local communication, Digital Transformation

Abstract

The development of digital media has transformed the distribution and consumption of information in society, but it has also raised concerns regarding accuracy and balance in news content. In this context, public broadcasting institutions play an important role as independent information providers oriented toward the public interest. This study aims to analyze the role of Radio Republik Indonesia Purwokerto as a public media institution in accommodating and voicing the aspirations of the Banyumas community in the digital era. The research employs a descriptive qualitative approach with a case study design. Data were collected through in-depth interviews with journalists, participatory observation during an internship program, documentation of broadcast archives, and interviews with community members featured in news reports. The findings show that Radio Republik Indonesia Purwokerto implements its public service function by delivering public-oriented information, providing participatory spaces through interactive programs, and highlighting local socio-economic issues. Editorial processes are conducted systematically through issue selection and news verification to ensure accuracy and balance. Digital transformation has expanded broadcast reach without shifting its public service mandate. This study confirms the continued relevance of public media in supporting democratic communication at the local level.

References

Al-Azhar, H. K. (2021). Identifikasi Agenda Setting dalam Produksi Berita. Komunika: Journal of Communication Science and Islamic Dakwah, 6(2).
Arianti, P., Alpino, M. O. & Syafril, R. (2024). LPP RRI Padang sebagai media komunikasi massa dalam menyampaikan informasi publik. Journal of Research and Publication Innovation, 2(2), 1609–1614.
Bungin, B. (2013). Metodologi Penelitian Sosial dan Ekonomi: Format-format Kuantitatif dan Kualitatif untuk Studi Sosiologi, Kebijakan Publik, Komunikasi, Manajemen, dan Pemasaran. Kencana Prenada Media Group.
Drajad, A. A. E. (2015). Verifikasi Pemberitaan Media Online. Jurnal Komunikasi dan Ilmu Informasi.
Efendi, E., Taufiqurrohman, A., Supriadi, T. & Kuswananda, E. (2023). Teori Agenda Setting. Jurnal Pendidikan Tambusai, 7(1), 1715–1718.
Harfiah, Y. (2020). Peran media online terhadap kinerja lembaga penyiaran publik di era konvergensi media (Studi Kasus: LPP RRI Madiun). REVITALISASI: Jurnal Ilmu Manajemen, 7(2), 144–161. https://doi.org/10.32503/revitalisasi.v7i2.796
Kristina, K. & Setiawan, B. (2021). Disiplin Verifikasi dalam Jurnalisme Media Online (Studi Kasus: detikcom). IPTEKOM Journal.
Kusumaningsih, T. (2024). Partisipasi masyarakat melalui program radio lokal: Studi kasus RRI Yogyakarta. Jurnal Komunikasi Publik, 5(1), 32–45.
Lestari, A. & Syarvina, W. (2025). Peranan lembaga penyiaran publik RRI Medan dalam menghadapi persaingan informasi pada era digital. Epsilon Journal of Management, 2(2), 51–60. https://doi.org/10.62951/epsilon.v2i2.51
Masduki, M. (2022). Public service broadcasting model in Indonesian transitional democracy. Jurnal Kajian Komunikasi, 10(1), 1–20.
Masduki, M. & Muryanto, B. (2010). Jurnalisme publik pada media penyiaran publik. Jurnal Komunikasi, 1(2), 147–154.
Mutiara, I. P., Agustono, B. & Pujiati, P. (2025). Institutional transformation and digital adaptation of Radio Republik Indonesia (RRI) Medan as a Public Broadcasting Institution (1998-2014). Journal of Mathematics Instruction Social Research and Opinion, 4(4), 1615–1632. https://doi.org/10.58421/misro.v4i4.962
Ngurah Sumitha Ghanjali, A. A. A. N. (2023). Strategi pelayanan lembaga penyiaran publik (LPP) Radio Republik Indonesia (RRI) Denpasar. Public Inspiration: Jurnal Administrasi Publik, 8(2), 104–109. https://doi.org/10.22225/pi.8.2.2023.104-109
Prabawanti, I. A. B. & Srikandi, M. B. (2025). Radio dalam Ekosistem Digital: Tinjauan Literatur atas Strategi Konvergensi Media di Lembaga Penyiaran Tradisional. Jurnal Riset Jurnalistik dan Media Digital, 5(2), 155–166. https://doi.org/10.29313/jrjmd.v5i2.8760
Rasheed, B. (2025). Media Convergence of Radio. (unpublished research article).
Rúas-Araújo, J. (2023). Disinformation and Verification in a Digital Society. Humanities, 13(4), 81–97.
Sugiyono, S. (2013). Metode penelitian kualitatif. Alfabeta.
Published
2026-05-30
How to Cite
Fatihah, S., Kusumawardani, D., & Arifin, I. (2026). RRI Purwokerto sebagai Jembatan Informasi dan Aspirasi Masyarakat. Mu’ashir: Jurnal Dakwah Dan Komunikasi Islam, 4(1), 1-18. https://doi.org/https://doi.org/10.35878/muashir.v4i1.2255
Section
Article