Pemanfaatan Media Sosial Snack Video Sebagai Media Dakwah (Studi pada Akun Snack Video @najwaainunnabi)

  • Najwa Ainunnabilah Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan
  • Muhammad Rifa’i Subhi Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan
Keywords: Social change, Social media, Snack video

Abstract

The development of the times that is increasingly turbulent in terms of technology and informatics makes Muslims more enthusiastic about spreading da'wah, they must be able to integrate with the changes. This study aims to analysis social changes in the use of social media which is used as a means of da'wah media to spread Islamic messages through mass media, one of which is Snack Video, a video content application. Through the method of study, study and literature, the results of this research show that the Snack Video account of najwaainunnabi conveys an Islamic message about tawadhu’ which is packaged in a language that is easy for the community to understand, such as in interpreting that when we are at the top, there is no need to be arrogant, while when we are at the bottom, do not be humble because Allah is easily able to turn the degree of human beings by turning the times and positions.

References

As-Suyuthi, J. . & J. Al-Mahalli, Tafsir jalalain, (Surabaya: Imaratullah, 2003).
Ihsan Syarifuddin, Ahmad. “Dzurrotun Afifah Fauziah, Fenomena Islam Dan Media Sosial Di Indonesia”, Al-Muaddib :Jurnal Ilmu-Ilmu Sosial dan Keislaman, Vol. 6 No.2, 2021, Hlm 186-187.
Khikmah ikhwatun, Safitri. Analisis Semiotika Pesan Dakwah Pada Novel “Ketika Mas Gagah PergiI” Karya Helvy Tiana Rosa 11 (Doctoral dissertation, UNISNU Jepara, 2017)
Mashis, B. M., Aksa, A. H., Muayyanah, A., & Satriya, M. K. (2023). Komunikasi digital dan perubahan sosial masyarakat pedesaan. Mu'ashir: Jurnal Dakwah dan Komunikasi Islam, 1(2), 357-386.
Najwaainunnabi diakses langsung pada tanggal 27 April 2024 pada aplikasi media snack video
Nasrullah, M., Asiyah, S., & Baroroh, U. (2024). Dakwah Anti Ekstremisme Melalui Media Instagram (Analisis Konten Di Instagram Infonusia). Mu'ashir: Jurnal Dakwah dan Komunikasi Islam, 2(1), 493-516.
Nuhung, Mukhtar. Perubahan Sosial Dalam Perspektif Al-Qur’an. Ash-Shahabah, 2(1), 2016, 22-29, hlm. 25
Saleh, Muhammad. “Historis Media, Mumtaz Penafsiran Di Indonesia”, Jurnal Studi Al-Qur’an dan Keislaman, Vol. 5, No. 01, 2021, Hlm 29.
Saputra, Ade. Maqashid Syariah: Term Hoaks Dalam Al-Quran dan Hikmah Untuk Kemaslahatan Manusia, LORONG: Media Pengkajian Sosial Budaya, 7(1) 2018, 41-54, hlm. 5
Shihab, Quraish. Dkk. Sejarah dan ‘Ulumul Qur’an, (Jakarta: Pustaka Firdaus, 2015), hlm 167-168
Abdussamad, Zuchri, Metode Penelitian Kualitatif, ed. by Patta Rapana, Cetakan I (Makassar: CV. Syakir Media Press, 2021)
Fadli, Muhammad Rijal, ‘Memahami Desain Metode Penelitian Kualitatif’, Humanika, 21.1 (2021), 33–54
Feny Rita Fiantika, Dkk, Metodologi Penelitian Kualitatif, ed. by Yuliatri Novita (Padang: PT. Global Eksekutif Teknologi, 2022)
Kushardiyanti, Dessy, Zaenal Mutaqin, and Iman Nurchotimah Aulia Sholichah, ‘Tren Konten Dakwah Digital Oleh Content Creator Milenial Melalui Media Sosial Tiktok Di Era Pandemi Covid-19 Trends Of Digital Da ’ Wah By Millenial Content Creator Through Tiktok Social Media In The Covid-19 Pandemic Era’, Orasi : Jurnal Dakwah Dan Komunikasi, 12.1 (2021), 97–114
Makhdum, Rosyidi Al’alim, Makhdum Rosyidi Al’alim, Meita Dwi, Mukhlishotul Azizah, and Andhita Risko Faristiana, ‘Perubahan Sosial Terhadap Lingkungan Masyarakat Dan Perkembangannya: Urbanisasi Dan Teknologi’, Jurnal Dakwah Dan Sosial Humaniora, 4.2 (2023), 151–66
Sosial, Perubahan, Serta Upaya, and Menjaga Kesinambungan, ‘Jurnal Pendidikan Ips’, 2022, 49–56
Tsoraya, Nurul Dwi, Ika Ainun Khasanah, Masduki Asbari, and Agus Purwanto, ‘Pentingnya Pendidikan Karakter Terhadap Moralitas Pelajar Di Lingkungan Masyarakat Era Digital’, Literaksi: Jurnal Manajemen Pendidikan, 1.01 (2023), 7–12
Ummah, Nurul Hidayatul, ‘Pemanfaatan Sosial Media Dalam Menungkatkan Efektivitas Dakwah Di Era Digital’, Junal Manajemen Dakwah, 10 (2022), 151–69
Published
2024-11-30
How to Cite
Ainunnabilah, N., & Subhi, M. (2024). Pemanfaatan Media Sosial Snack Video Sebagai Media Dakwah (Studi pada Akun Snack Video @najwaainunnabi). Mu’ashir: Jurnal Dakwah Dan Komunikasi Islam, 2(2), 299-318. https://doi.org/https://doi.org/10.35878/muashir.v2i2.1273